Email marketing will be changing thanks to AI. Here's how to keep up!
Your Email Marketing Strategy Needs an AI Update
The iOS 18.1 Update Every Brand Should Be Excited About: RCS Business Messaging
iOS 18.1 bring RCS business messaging to the masses and it's a big game changer for brands adding a new marketing channel to their strategy
Chick-fil-A’s Entertainment Push Should Make Every Brand Rethink Their Content Strategy
Chick-fil-A's new entertainment platform will change how brands of all size approach content marketing and storytelling. I share how you can apply this strategy to grow your business and build strong relationships with your customers.
Dead Giveaways Your Content Was Written by AI and How to Avoid them
AI-generated content often carries signs that scream "written by chatGPT". Recognizing these robotic tendencies and guiding the AI to avoid them, or just editing them out yourself, can help your content feel a lot more authentic and human.
The Michelin Guide: A 3 Star Marketing Strategy
The story behind the Michelin Guide is nothing short of marketing brilliance and shows the power of content marketing, even back in the late 19th century. Here's what makes it so remarkable.