Maya I Meyouhas is a marketing professional with over 20 years experience developing and executing innovative marketing strategies that drive business growth, enhance brand awareness, and increase customer engagement. She has collaborated with some of the biggest media and retail brands in Canada and has a proven track record of delivering impactful campaigns and achieving remarkable outcomes.
WHAT SETS ME APART?
I am a generalist.
That means that I am knowledgeable about every single aspect of marketing: social, digital, content, product, B2B, TV, customer experience, SaaS, eComm… you name it, I have done it. And though some execution is best left for the specialists (Amazon ad optimization, for example), a generalist understands how each piece of the puzzle works and can make sure that all the different elements fit together and amplify each other to build an impactful whole.
I am a problem solver.
I love a challenge and I believe every business problem has a solution. And usually, that solution is based in marketing.
I am result oriented.
You want someone who can keep their eye on the prize at all time. That’s me! I get sh*t done, and I get it done right.
I am creative AND analytical.
The rare, yet perfect mix of data and creativity, I am just as comfortable elbow deep in data as I am coming up with campaign creatives and fun slogans. There are people who do both better than me (generalist, remember?) but this super power does allows me to analyse campaign results better than the average bear, AND make numbers tell a great story.
WHY I LEFT THE CORPORATE WORLD?
I find I can make a bigger impact, faster, in smaller companies, start-ups and non-profits. In my experience, they have been more open to ideas and more eager to collaborate. I find the projects more fulfilling. I get to tackle big problems (often with little budget). I get try new industries, which is how I learn and stay motivated. I get to have fun!
SPEAKING OF FUN…
When I’m not refreshing a brand, running a campaign, or analyzing data I can be found hanging out with my family, baking, climbing or travelling.
But don’t just take my word for it, check out testimonials from clients and collaborators.
